FIRST THERE WAS LOVE, then there was the idea to dare the pas de deux in creativity aswell. Founded in 2015 by graphicdesigner Ulla Klopf and artist Ute Baurecker, PABUKU – The Queer Paperie is a greeting card label with the passionate mission to create high level greeting cards in a queer diverse context and to go for international distribution via brick and mortar retailers and selected online shops. It‘s the first label offering such a wide range of event- and statementcards – far away from heteronormative stereotypes – with subtle images packed with wit and verve. Before focusing on queer greeting cards they already had gained experience in creating gifttags, cards and wrapping paper,  influenced by the aesthetics of handlettering and woodcut with a passion for letterpress printing and tactile paper.

Now, with the background of handcrafted quality, the more than one hundred years old illustrations from the time of letterpress printing are selected with lots of love and with an eye on tiny details to be rearranged as storytelling images in the line with the maxim „Normal is just an Illusion“. At the same time these whimsical images give plenty of space for individual interpretation which gives a very personal touch to the cards. Prime quality in design, content, appealing haptics and print, up to the compostable transparent packaging makes the magic of greeting cards by PABUKU – The Queer Paperie.

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